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Idiom Technologies, Inc. Launches Web's Leading E-Business Globalization Resource

WorldWise Offers Best Practices To Guide Companies Through The Globalization Process

Waltham, MA - October 10, 2000 - Idiom Technologies, Inc., the premier provider of e-business globalization solutions, announces the launch of WorldWise™, a free online resource designed to help companies expand their e-business to reach a global market. The WorldWise site (www.idiominc.com/worldwise) becomes available today, and provides the analysis, advice, and information that companies need to plan, organize, and implement successful online globalization.

"E-business globalization presents enormous opportunities for companies to increase revenues and to expand their international market share," said Fred Lizza, Idiom's president and CEO. "But it's also a daunting task that requires a significant commitment of time and resources. With WorldWise, firms can maximize their efforts by tapping a single source for insight that will help target the most promising markets, better allocate resources, and make smarter decisions about key issues from localization to Web site rollout."

Helping Companies Globalize
As the first Web site devoted solely to e-business globalization, WorldWise offers a complete roadmap for globalization, prescriptive advice and best practices from around the globe. Specifically, it includes:

more than 70 pages of insight and information on critical globalization topics;
links to over 250 of the Web's best globalization resources, including articles, white papers, and influential organizations;
profiles of 15 of the world's leading Internet economies; and
tools to help companies manage their internal processes, including an educational tour with project checklists.
WorldWise also offers feature articles and interviews detailing the best practices of globalization pioneers such as Nortel Networks and Bertelsmann Online (BOL). The site will continually offer an expanding range of online resources related to e-business globalization, with new services and information to be added over time.

About Idiom Technologies, Inc.
Idiom is the leading provider of software, strategy and services for e-business globalization. Idiom WorldServer™ is Web infrastructure software for globalization that enables the coordinated and efficient development of multilingual, multicultural Web sites and automates and synchronizes their management. Idiom strategy and services offerings include WorldWise™ (www.idiominc.com/worldwise), the premier on-line resource center for e-business globalization, and the Global Readiness Assessment™ to help companies develop or expand a path to successful globalization. Idiom's customers include multinational companies and dot-coms such as Lycos®, Staples.com™, Travelocity™, and Xilinx, Inc.™. Idiom is funded by Greylock, JAFCO Ventures, North Bridge Venture Partners, and Sigma Partners. Idiom was recently named one of Computerworld's "Top 100 Emerging Companies to Watch in 2000" and by UPSIDE Magazine as one of the "Hot 100 Private Companies." For information on Idiom products and services, call (781) 464-6000, visit www.idiominc.com or email info@idiominc.com.


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