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Idiom And Captura Group Present "Continental Airlines: Putting Hispanic Online Best Practices To Work"

Webinar to Provide Detailed Case Study for How Companies Can Effectively Expand Market Reach and Drive Revenues by Improving the Online Experience for U.S. Spanish-Speaking Consumers

Waltham, Massachusetts and San Diego, California, USA - May 25, 2006 - Idiom^® Technologies, Inc. (Idiom), the leading independent provider of scalable software solutions for accelerating and optimizing globalization initiatives, and Captura Group, Inc. (Captura Group), a pioneer in the development of in-language and in-culture online solutions targeting the U.S. Hispanic market, today announced details of the final webinar in their three-part series focused on effective techniques for marketing to U.S. Hispanic audiences online. "Continental Airlines: Putting Hispanic Online Best Practices to Work" is scheduled for June 1, 2006.

Who:	Marvin Castro, senior analyst, customer relationship management, Continental Airlines; Lee Vann, founder, Captura Group; Dave Rosenlund, vice president, marketing and new business development, Idiom Technologies
What:	"Continental Airlines: Putting Hispanic Online Best Practices to Work" is the final webinar of the Idiom/Captura Group three-part series focused on addressing the challenges and opportunities for delivering products and services to the U.S. Hispanic online market. In 2005, Continental Airlines successfully re-launched its website, www.continental.com, to include enhanced Spanish-language functionality. Attendees will learn how Continental has employed best practices to provide improved customer service to a growing U.S.-based Spanish-speaking audience while leveraging existing enterprise applications and integrating with established workflow and other business processes. All attendees will receive an Idiom/Captura Group whitepaper, "Connecting With the U.S. Hispanic Market Online."
When:	Thursday, June 1, 2006, 10-11 a.m. PDT / 1:00-2:00 p.m. EDT
How:	To register for this free webinar, visit http://www.idiominc.com/news/events.asp

About Idiom Technologies, Inc.
Idiom^® Technologies optimizes the globalization supply chain by aligning global enterprises, language service providers and translators. Award-winning WorldServer™ software solutions expand market reach and accelerate multilingual communication with a proven platform for automating translation and localization processes.

Idiom works with global organizations including Adobe, Autodesk, Continental Airlines, eBay and Travelocity to cost-effectively translate global websites and applications, streamline software localization and delivery, and speed time-to-market for international product documentation. Idiom also partners with consulting firms, systems integrators and technology vendors to help customers achieve high-quality results and maximize existing enterprise infrastructure.

Idiom is headquartered in Waltham, Massachusetts, with offices throughout North America and in Europe. To learn more please visit http://www.idiominc.com or call +1 781-464-6000.

About Captura Group, Inc.
Captura Group is a leading Hispanic online solutions firm that enables companies and organizations to connect with Hispanics online. Founded in 1999 by Hispanic online visionary, Lee Vann, who was recognized in 2005 by the Interactive Advertising Bureau (IAB) as one the top Hispanic online pioneers, Captura Group has led the development of Hispanic in-language and in-culture online solutions for Ford Motor Company, Pfizer, Eli Lilly, Wells Fargo Home Mortgage, Sears Roebuck and Company, and the US Federal Government. From Hispanic online strategy development to Hispanic online program execution and management, Captura Group's interdisciplinary approach combines the best practices of interactive marketing with Hispanic in-language and in-culture principles to generate measurable results that make a difference to the client's business and their customers. For more information about Captura Group, please visit http://www.capturagroup.com.

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Idiom and WorldServer are trademarks, or registered trademarks of Idiom Technologies, Inc. All other brand names, product names, or trademarks belong to their respective holders.


Media Inquiries:
Liz Campbell
fama PR
ph: +1 617-758-4149
idiom@famapr.com

Michelle Moscona
Captura Group
ph: +1 619-681-1856
michelle@capturagroup.com